Digital Marketing Specialist

Ho Chi Minh City, Vietnam

❗ 70% of people in South-East Asia don't have bank accounts. Close to 90% don't have credit history. This means hundreds of millions of people cannot access financial services.

At the same time, the very same people have tons of valuable digital footprint.
Enter Jeff, loan broker for the unbanked. By capturing a large number of diverse alternative data points from various sources, Jeff is on its way to introduce its next generation credit score.

To advance our efforts of boosting financial inclusion and improve all things around our user acquisition, retention, conversion and evolve Jeff local brand in the Vietnam market, we are looking for a Digital Marketing Specialist.

Your tasks will include:

  • Reviewing, efficiently optimising and expanding our existing marketing activities in Google, Facebook and SEO
  • Introducing new channels to the marketing mix - such as Zalo, social media groups and communities, WhatsApp & more
  • Measuring and adjusting every single action we do on our marketing side
  • Taking active involvement in link building, content creation and optimisation - including translations
  • Conducting mystery shopping and market research on a regular basis
  • Closely working with Vietnam Country Manager, Marketing Manager and CRM Manager to improve all aspects relating to acquisition, conversion, retention and communication
  • Being in charge of community management and free social media marketing
  • Actively being involved with affiliate and partnership marketing

A rockstar candidate for this job:

  • Has at least a few years of past experience with Facebook, Zalo and SEO - the more, the better
  • Preferably has worked in FinTech, eCommerce, Travel or Insurance industry
  • Is fluent with Excel, Google Analytics & ideally other Google Suite (Tag Manager, Optimise, Keyword Planner) and SEO (Ahrefs, SEMrush, Moz) tools
  • Takes ownership of the actions and items entrusted
  • Is capable to combine true attention to detail with business-oriented decision making
  • Ideally has past experience with either Affiliate marketing, Link building, Blogging, Conversion rate optimisation or Keyword planning
  • ​Feels great in dynamic, results-oriented environment that advocates open, honest communication

So, why Jeff is a great place to work?

💡 Purpose
As a company, we build a new solution that the world needs. As an individual, you'll be able to own a part of the company after a successful probation period

📈 Growth
As a company, we started in January 2020 and grew 60x in the first 12 months. As individuals, we learnt a ton from one another and from all of the new, challenging things we did. Trajectory remains unchanged for 2021 and beyond

🔀 Flexibility
We don't count vacation days or hours. We don't believe in 9-to-5 office work. We believe in overachieving KPIs and being there when the team and the company needs you to

🚀 Speed
Shipped, broken, fixed and shipped again is better than pixel perfect solution. Jeff stands for test-driven, lightning-fast decision making and iterations over bureaucracy and excessive planning

🧠 Team and mindset
Our team consists of highly qualified and experienced specialists. We believe in execution above all else & are very cross-functional and agile for the sake of accomplishing the big mission we've set out for. It's not rainbows and butterflies every day, but it brings you to the next level in the long term.

Home Task

If you are interested in our goal and vision of excellence, please send your CV and cover letter.
Apply Now
We are committed to training as we believe it is crucial to maintaining our professional work standards.

We are committed to training as we believe it is crucial to maintaining our professional work standards.